Trigger
New prospect added
Action
Send Introduction Email
Delay
Wait 3 days
Condition
Opened email?
YES
NO
Action
Send Case Study Email
Delay
Wait 5 days
Condition
Clicked any link?
YES
NO
Action
Schedule sales call
End
Mark as Hot Lead ✓
End
Mark as Nurture
Action
Re-send new subject
Delay
Wait 3 days
Condition
Opened re-send?
YES
NO
Action
Schedule follow-up call
End
Active Prospect ✓
End
Cold Prospect